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Dominate the above-the-fold (ATF) content of relevant search results and reach millions of potential customers online. Start your search engine marketing campaign today with NSmedia—your trusted search engine marketing partner dedicated to driving results.
Dominate the above-the-fold (ATF) content of relevant search results and reach millions of potential customers online. Start your search engine marketing campaign today with NSmedia—your trusted search engine marketing partner dedicated to driving results.
What is SEM and Why It’s a Great Investment
Outpace the Competition and Grow Your Business
What is SEM and Why It’s a Great Investment
Outpace the Competition and Grow Your Business
In today’s highly competitive digital landscape, search engines have become an essential tool across industries such as digital marketing, healthcare, education, and eCommerce. They act as customer service platforms, helping users find valuable information online—including news, blog posts, and brand offerings—to make informed decisions.
Beyond providing information, search engines serve as a powerful marketing channel, enabling businesses to expand their online reach and enhance brand awareness.
Anyone with a website can leverage search engines to promote their products, services, and connect with key stakeholders. While you may have encountered search engines in your search engine optimization (SEO) strategies, you might not be fully aware of their role in search engine marketing (SEM).
Ready to launch your SEM advertising campaign? Our NSmedia search engine marketing agency explains the importance of search engines in SEM and how your business can use them to accelerate your customers’ buying process. Discover the power of search engine advertising and enhance your marketing effectiveness in no time!
What Are Search Engines?
Search engines utilize algorithms to rank SEM ads and assess their relevance to user queries. Paid search engine marketing revolves around crafting the right SEM strategy, bidding on high-value keywords, and continuously refining your search advertising tactics based on analytics results. This approach helps lower ad spending while boosting profitability.
To help you outshine competitors, our NSmedia search engine marketing agency employs a systematic approach to search advertising:
What Are Search Engines?
Search engines utilize algorithms to rank SEM ads and assess their relevance to user queries. Paid search engine marketing revolves around crafting the right SEM strategy, bidding on high-value keywords, and continuously refining your search advertising tactics based on analytics results. This approach helps lower ad spending while boosting profitability.
To help you outshine competitors, our NSmedia search engine marketing agency employs a systematic approach to search advertising:
- Crawl
Search engines utilize their own web crawlers or search engine spiders to explore billions of pages across the internet, identifying new and updated content such as web pages, videos, PDF files, and images. These spiders start by accessing a few websites and then follow the links on these pages to discover new URLs. - Index
During this stage, search engines store and organize content based on factors like keywords, data, recency, and user engagement. The new URLs uncovered during the crawling process are added to a massive database, often referred to as Caffeine, where they are indexed. This allows the content to be retrieved when it matches a user’s search query.
- Rank
Search engines categorize web pages and rank them based on relevance to deliver the most useful search results to users. The higher your website ranks on SERPs (Search Engine Results Pages), the greater your search visibility and importance to the query.
Numerous search engines are available on the market, many of which are set as defaults in web browsers.
These include Google, Bing, Yahoo, Baidu, DuckDuckGo, Yandex, Swisscows, CC Search, StartPage, and Search Encrypt. Below is a closer look at the global search engine market share.
What Is Search Engine Marketing?
What Is Search Engine Marketing?
Studies reveal that approximately 81 percent of consumers conduct online research, spending an average of 79 days gathering information about a product or service before making a significant purchase. This indicates that the majority of online users exhibit high purchasing intent.Search engine advertising is one of the most cost-efficient methods to connect your brand with high-converting customers and boost revenue. SEM advertising enables you to leverage consumers’ online behavior, positioning your ads precisely when they are actively searching for your brand offerings and are ready to make a purchase.
SEM (Search Engine Marketing) is a pay-per-click (PPC) advertising strategy designed to enhance your website’s visibility on SERPs (Search Engine Results Pages) and connect with customers at every stage of the buying cycle. Our NSmedia search engine marketing experts strategically bid on keywords to optimize your ad performance, improve your Quality Score, and drive more traffic and conversions to your landing pages.Quality Score is a critical metric used by search engines to evaluate the quality and relevance of your paid search ads. The more effectively your ads meet the needs of your target audience, the lower the cost per click and conversion charged by search engines.
How Does SEM Work?
Search engines utilize algorithms to rank SEM ads and assess their relevance to user queries. Paid search engine marketing revolves around crafting the right SEM strategy, bidding on high-value keywords, and continuously refining your search advertising tactics based on analytics results. This approach helps lower ad spending while boosting profitability.To help you outshine competitors, our NSmedia search engine marketing agency employs a systematic approach to search advertising:
How Does SEM Work?
Search engines utilize algorithms to rank SEM ads and assess their relevance to user queries. Paid search engine marketing revolves around crafting the right SEM strategy, bidding on high-value keywords, and continuously refining your search advertising tactics based on analytics results. This approach helps lower ad spending while boosting profitability.To help you outshine competitors, our NSmedia search engine marketing agency employs a systematic approach to search advertising:
1. Keyword Research and Analysis
Our NSmedia SEM company leverages advanced keyword research tools, such as Google Search Console, to identify high-performing search terms and eliminate negative keywords that drain your search advertising budget. This ensures your campaigns target the most relevant and profitable keywords.
2. Ads Creation and Landing Page Development
Once we’ve pinpointed your target keywords, our search engine marketing experts create compelling text-based ads to display in search results. These ads are linked to unique, optimized landing pages designed to capture your audience’s search intent and guide them further down the sales funnel.
3. Account Setup and Tracking
This phase is critical for evaluating the effectiveness of your SEM strategy. Our SEM firm conducts a lead-tracking report to verify if the search engine supports conversion tracking. If it does, we ensure the tracking codes are correctly installed on your landing pages for accurate performance measurement.
4. Campaign Launch and Monitoring
With optimized paid search ads, well-designed landing pages, and a solid SEM strategy in place, you’re ready to launch your PPC campaign. Our SEM agency manages your campaign settings, including locations, languages, networks, and devices, to control how your ads are displayed. After launch, we continuously monitor ad performance to ensure optimal results.
5. Evaluation and Analysis
Benchmarking campaign results against your paid search marketing goals is essential for measuring SEM success. We track and evaluate key performance indicators (KPIs), such as click-through rate (CTR), Quality Score, search impression share, and cost per conversion. These analytics provide insights to refine and optimize future campaigns for higher conversions.
Now that you understand what search engine marketing is and how it works, the next step is determining whether SEM PPC is a worthwhile investment for your business
Is PPC Search Engine Marketing Essential to My Business?
Is PPC Search Engine Marketing Essential to My Business?
Studies reveal that approximately 81 percent of consumers conduct online research, spending an average of 79 days gathering information about a product or service before making a significant purchase. This indicates that the majority of online users exhibit high purchasing intent.Search engine advertising is one of the most cost-efficient methods to connect your brand with high-converting customers and boost revenue. SEM advertising enables you to leverage consumers’ online behavior, positioning your ads precisely when they are actively searching for your brand offerings and are ready to make a purchase.
Studies reveal that approximately 81 percent of consumers conduct online research, spending an average of 79 days gathering information about a product or service before making a significant purchase. This indicates that the majority of online users exhibit high purchasing intent.Search engine advertising is one of the most cost-efficient methods to connect your brand.
High-converting customers and boost revenue. SEM advertising enables you to leverage consumers’ online behavior, positioning your ads precisely when they are actively searching for your brand offerings and are ready to make a purchase.
Better Brand Recognition
Internet search engine marketing empowers you to select and bid on the most accurate keywords that align with your customers’ search intent. With Google SEM, you can strategically place your brand name in the ad’s headline, display URL, description, and extension links. These tactics significantly enhance your chances of securing Above-the-Fold (ATF) Google search results, which are the most visible positions on the search engine results page (SERP).
Increased Conversion
Social media paid advertising is the fastest-growing segment of PPC services. These ads appear on platforms like Facebook, LinkedIn, and Twitter, targeting prospects based on their hobbies, networks, interests, and more. Social media advertising is ideal for brands with an active social presence and highly-targeted audiences.
Specific Targeting
Statistics reveal that over 30 billion Google searches are conducted every month, yet 99.9 percent of these global searches may not align with your specific audience targeting approach. This highlights the importance of leveraging SEM PPC to refine your targeting and ensure your ads reach the right audience. With paid search engine marketing, you can utilize advanced targeting options to enhance ad performance and maximize ROI.
Greater Campaign Control
SEM digital marketing simplifies the management of your advertising budget, campaign scope, and brand messaging. Unlike SEO, where search engines dictate how organic search results are displayed, NSmedia Google search advertising puts you in control. You can customize your calls-to-action (CTAs), ad schedule, audience targeting, and other critical aspects of your Google SEM ads to align with your business goals.
Measurable Growth
Internet search engine marketing allows you to test your ad performance and measure the results for each campaign. With access to in-depth analytics and campaign data, you can identify which ads deliver the highest conversion rates for your business. Metrics such as CTR (click-through rate), clicks, impressions, and others provide valuable insights to optimize your campaigns and maximize ROI.
Improved Organic Traffic
Research indicates that over 93 percent of online experiences start with a search engine. This underscores the importance of achieving higher search visibility, as it positions your brand where the majority of your customers are actively searching. By understanding what SEM is and how to leverage it effectively, you can attract high-quality traffic to your website directly from search engines, boosting your online presence and driving meaningful results.
Begin your PPC search engine marketing journey today! Contact our NSmedia SEM firm, and let’s discuss the details of your search engine marketing services.
SEO vs. PPC vs. SEM: What’s the Difference?
Take Control of Your Advertising Campaigns
SEO vs. PPC vs. SEM: What’s the Difference?
Take Control of Your Advertising Campaigns
SEO, SEM, and PPC are three commonly confused acronyms in the digital marketing realm. To help you navigate the online marketing sphere and better understand what search engine marketing is and how it differs from other internet marketing methods, our search engine marketing agency explains the differences in detail.
Search engine optimization (SEO) is the practice of improving your website’s structure and content to appear on SERPs, attract high-converting traffic, and boost your organic search ranking. It involves both on-page and off-page optimization techniques.
Pay-per-click advertising (PPC) is a paid search model designed to promote brand offerings across multiple online platforms, including search engines, websites, and social media channels. In PPC advertising, you pay for each action, such as clicks, on your ads.
Search engine marketing (SEM) encompasses both SEO and PPC, though it is most commonly associated with paid search. In SEM, you pay to position your website at the top of relevant search results, ensuring immediate visibility and targeted reach.
Unlike SEO, both PPC and SEM operate under a paid advertising model. However, pay-per-click marketing is solely focused on boosting brand awareness and attracting specific customer segments through paid search tactics. On the other hand, internet search engine marketing combines both SEO and PPC best practices to deliver optimal results.
To help you create a winning SEM PPC campaign, our NSmedia search engine marketing company develops a growth marketing plan tailored to your business objectives. We analyze how your target customers search at different stages of their purchase journey, enabling us to implement the most effective SEM ads that encourage prospects to take their brand interaction to the next level.
Unlike SEO, both PPC and SEM operate under a paid advertising model. However, pay-per-click marketing is solely focused on boosting brand awareness and attracting specific customer segments through paid search tactics. On the other hand, internet search engine marketing combines both SEO and PPC best practices to deliver optimal results.
To help you create a winning SEM PPC campaign, our NSmedia search engine marketing company develops a growth marketing plan tailored to your business objectives. We analyze how your target customers search at different stages of their purchase journey, enabling us to implement the most effective SEM ads that encourage prospects to take their brand interaction to the next level.
Let’s explore the various internet search engine marketing options available to you, tailored to your specific goals. Partner with our NSmedia SEM agency to gain deeper insights into enhancing the performance of your search engine marketing campaigns.
SEM: What’s the Difference?
Acquire Highly Targeted Leads With the Right Marketing Tactics
SEM: What’s the Difference?
Acquire Highly Targeted Leads With the Right Marketing Tactics
The digital landscape is constantly evolving. Today, search engines and customers demand a more targeted approach to keep your brand relevant in your industry. At NSmedia, we evaluate a wide range of website search engine marketing strategies to ensure you invest in proven methods to enhance your search visibility.
There are numerous types of PPC search engine marketing tactics you can employ to achieve your goals, including:
DISPLAY ADVERTISING
NSmedia specializes in display advertising, aiming to capture online users’ attention and motivate them to take specific actions, such as subscribing to a newsletter or signing up for a free software trial. These ads consist of text, images, or videos and are placed in designated sections of websites or social media platforms. The primary objective is to drive visitors to a landing page, encouraging them to complete a desired action.
Display ad campaigns operate on a cost-per-click (CPC) model, meaning payment is required for each click received. Various types of display ads are available, allowing you to select the most suitable format based on your advertising goals.
DISPLAY ADVERTISING
NSmedia specializes in display advertising, aiming to capture online users’ attention and motivate them to take specific actions, such as subscribing to a newsletter or signing up for a free software trial. These ads consist of text, images, or videos and are placed in designated sections of websites or social media platforms. The primary objective is to drive visitors to a landing page, encouraging them to complete a desired action.
Display ad campaigns operate on a cost-per-click (CPC) model, meaning payment is required for each click received. Various types of display ads are available, allowing you to select the most suitable format based on your advertising goals.
Banner Ads
These visually-driven ads are designed to direct website visitors from the host platform to the advertiser’s site. With this approach to display advertising, costs are incurred based on impressions, clicks, or actions taken. At NSmedia, our display advertising agency utilizes both static and animated media to capture your audience’s attention and encourage them to engage by clicking through.
Interstitial Ads
These interactive, full-screen display ads appear before users reach the original page they intended to visit. Interstitial ads achieve a high impression rate by engaging users with relevant content during natural pauses in a platform’s flow. At NSmedia, our SEM specialists strategically place your ads at the right moments to maximize engagement and drive more clicks.
Video Ads
YouTube marketing and social media advertising have created new opportunities for marketers to seamlessly integrate their brands into users’ browsing experiences. Video ads can be displayed before, during, or after a video stream. To instantly capture your audience’s attention, NSmedia crafts compelling video ads with strong calls to action (CTAs) that drive engagement and conversions.
Rich Media
A key element of our display advertising services is enhancing brand engagement within your desired timeframe. Rich media ads enable us to bring creativity to standard ads, making them more dynamic and interactive to achieve higher engagement rates.
Invest in performance-driven display advertising services to attract more potential clients and boost engagement with your brand. Our display advertising agency collaborates closely with your team to identify the most effective display advertising strategies to kickstart your campaign.
GOOGLE SHOPPING
Google Shopping is a powerful advertising platform that helps eCommerce businesses drive sales and increase revenue. Also known as Product Listing Ads (PLA), these ads appear within Google search results for specific products. They are highly effective as they showcase product prices and high-quality images from various brands, making them visually appealing to potential buyers.
Whether you run a brick-and-mortar store or a growing eCommerce business, investing in Google Shopping ads can significantly enhance your sales. Since these product ads appear at the top of search engine results pages (SERPs), they attract high-intent shoppers who are ready to make a purchase.
GOOGLE SHOPPING
Google Shopping is a powerful advertising platform that helps eCommerce businesses drive sales and increase revenue. Also known as Product Listing Ads (PLA), these ads appear within Google search results for specific products. They are highly effective as they showcase product prices and high-quality images from various brands, making them visually appealing to potential buyers.
Whether you run a brick-and-mortar store or a growing eCommerce business, investing in Google Shopping ads can significantly enhance your sales. Since these product ads appear at the top of search engine results pages (SERPs), they attract high-intent shoppers who are ready to make a purchase.
To ensure you get the best results from your Google Shopping ads campaign, our SEM experts strategically segment your ads based on intent. We run two separate campaigns to target both branded and non-branded searches, allowing us to identify which approach delivers the highest conversions at the lowest cost.
As a trusted SEM agency, we also:
⦁ Keep your pricing competitive
⦁ Optimize your product data
⦁ Implement smart bidding strategies
⦁ Conduct extensive bid testing
⦁ Incorporate relevant keywords in product titles
⦁ Connect your Google Shopping ads to your physical store
Partner with us to make the most of your ad budget for Google Shopping! Contact our search marketing agency today to learn more about our SEM services.
REMARKETING
Remarketing has become a popular term in the world of website search engine marketing, yet only a few truly grasp its full potential. But what exactly is remarketing, and how can it benefit your business? Our remarketing agency dives deep into AdWords remarketing to enhance your SEM knowledge and strategy.
What Is Remarketing?
Remarketing is a powerful website search engine marketing technique that targets prospects who have previously interacted with your brand or visited your website. The primary goal of Google remarketing is to keep your brand at the forefront of their minds, encouraging them to return, engage, and take action.
REMARKETING
Remarketing has become a popular term in the world of website search engine marketing, yet only a few truly grasp its full potential. But what exactly is remarketing, and how can it benefit your business? Our remarketing agency dives deep into AdWords remarketing to enhance your SEM knowledge and strategy.
What Is Remarketing?
Remarketing is a powerful website search engine marketing technique that targets prospects who have previously interacted with your brand or visited your website. The primary goal of Google remarketing is to keep your brand at the forefront of their minds, encouraging them to return, engage, and take action.
Google remarketing ads appear while users browse the web, read news sites, or watch YouTube videos. Whether or not visitors take action on your website, they will start seeing your AdWords remarketing campaigns in relevant locations across the internet.
If you’re already running ads on Google, our remarketing agency can easily add an AdWords remarketing tag to your website. This tag helps track visitors through browser cookies, automatically adding them to your audience list. You also have the flexibility to customize how your Google remarketing ads are triggered and where the tracking codes are placed, giving you greater control over audience targeting.
Why Should I Invest in Remarketing?
AdWords remarketing provides numerous advantages for your business. Beyond boosting brand recall, Google remarketing services ensure your ads appear across a vast network of participating websites. Additionally, our remarketing agency offers tailored solutions that:
⦁ Enhance both online and offline sales processes
⦁ Drive higher conversion rates
⦁ Target highly specific customer segments
⦁ Lower cost per action (CPA)
Bring back more visitors and convert them into loyal customers with NSmedia’s remarketing services. As your dedicated remarketing agency, we go beyond explaining what remarketing is—we actively show you how dynamic remarketing ads can recapture your audience’s interest.
Why Should I Invest in Remarketing?
AdWords remarketing provides numerous advantages for your business. Beyond boosting brand recall, Google remarketing services ensure your ads appear across a vast network of participating websites. Additionally, our remarketing agency offers tailored solutions that:
⦁ Enhance both online and offline sales processes
⦁ Drive higher conversion rates
⦁ Target highly specific customer segments
⦁ Lower cost per action (CPA)
Bring back more visitors and convert them into loyal customers with NSmedia’s remarketing services. As your dedicated remarketing agency, we go beyond explaining what remarketing is—we actively show you how dynamic remarketing ads can recapture your audience’s interest.
YOUTUBE ADVERTISING
Is your business making an impact on YouTube? With nearly 2 billion users worldwide, YouTube ranks as the second-most visited website after Google. If you haven’t yet invested in YouTube video advertising, it’s time to rethink your paid search marketing strategy.
YouTube advertising is a PPC search engine marketing approach that focuses on crafting engaging video ads and optimizing them to attract potential customers who may not yet know your brand. There are several types of YouTube video advertising strategies you can leverage to enhance your YouTube marketing efforts:
YOUTUBE ADVERTISING
Is your business making an impact on YouTube? With nearly 2 billion users worldwide, YouTube ranks as the second-most visited website after Google. If you haven’t yet invested in YouTube video advertising, it’s time to rethink your paid search marketing strategy.
YouTube advertising is a PPC search engine marketing approach that focuses on crafting engaging video ads and optimizing them to attract potential customers who may not yet know your brand. There are several types of YouTube video advertising strategies you can leverage to enhance your YouTube marketing efforts:
1. TrueView Ads
TrueView ads are the standard YouTube video ads you commonly see on the platform. With this format, you only pay when viewers watch or interact with your YouTube ads. Skippable TrueView ads range from 12 seconds to six minutes, while non-skippable TrueView ads last between 15-20 seconds.
There are two types of TrueView YouTube ads that can enhance your marketing campaign:
- Video Discovery Ads: These ads appear on the YouTube homepage, search results page, or as related videos on watch pages.
- In-Stream Ads: These ads play before a selected YouTube video starts. They can also appear on websites within the Google Display Network (GDN) or on platforms that purchase Google video ad space.
2. Pre-roll Ads
Pre-roll ads play before, during, or after the main video. With this YouTube video advertising format, you have 15-20 seconds to highlight your unique value proposition. Additionally, there are non-skippable pre-roll ads that can run for 10 minutes or longer.
We recommend pre-roll YouTube video ads for businesses launching a new product or promoting a significant event, such as a webinar or course enrollment.
3. Bumper Ads
Bumper ads are the shortest form of YouTube video marketing, lasting just six seconds. These quick, impactful ads are best used to complement larger video campaigns, such as new product launches or event promotions. The key is to craft a concise yet compelling message that encourages viewers to take action.
At NSmedia, our YouTube video marketing services are designed to maximize your pay-per-view (PPV) performance and deliver the highest possible return on investment. Our YouTube marketing experts work closely with your team to align strategies with your goals, define clear advertising metrics, and ensure top-tier execution.
Boost your YouTube ad performance today! Partner with our YouTube marketing agency to increase your view-through rate (VTR) and drive real results.
SEM vs. SEO: Do You Need Both?
Increase Your Search Engine Visibility With Comprehensive Online Solutions
SEM vs. SEO: Do You Need Both?
Increase Your Search Engine Visibility With Comprehensive Online Solutions
Many business owners often struggle to choose between search engine optimization (SEO) and search engine marketing (SEM) solutions. If you’re facing the same dilemma, our search marketing firm is here to guide you in selecting the right online marketing strategy for your business.
First, it’s important to understand that the decision isn’t about which technique is better but rather which one aligns best with your goals and budget. Both organic (SEO) and paid (SEM) search marketing strategies can elevate your business to the top of search results. The key is to leverage your options effectively and collaborate with a trusted search marketing company to achieve optimal results.
Many business owners often struggle to choose between search engine optimization (SEO) and search engine marketing (SEM) solutions. If you’re facing the same dilemma, our search marketing firm is here to guide you in selecting the right online marketing strategy for your business.
First, it’s important to understand that the decision isn’t about which technique is better but rather which one aligns best with your goals and budget. Both organic (SEO) and paid (SEM) search marketing strategies can elevate your business to the top of search results. The key is to leverage your options effectively and collaborate with a trusted search marketing company to achieve optimal results.
SEO is a powerful digital marketing strategy for long-term business growth. Every brand needs a strong SEO foundation to enhance searchability and visibility. Implementing effective search engine optimization strategies allows you to:
⦁ Establish brand awareness
⦁ Build a consistent stream of organic traffic
⦁ Boost online credibility
⦁ Gain customer trust
⦁ Gather valuable market insights
⦁ Improve user experience on your website
On the other hand, search engine marketing (SEM) is ideal for brands looking for immediate results. SEM leverages paid advertising strategies to complement your SEO efforts and achieve greater visibility in search engine results pages (SERPs). With SEM, you can:
⦁ Launch geo-targeted ads
⦁ Pay only per action (PPC)
⦁ Split test ad copies for higher conversions
⦁ Refine and experiment with keyword strategies
⦁ Secure top ad placements in search results (above-the-fold content)
⦁ Track and manage your ad budget efficiently
While SEO and SEM each offer distinct advantages, they work best together to maximize your marketing success. Instead of choosing just one approach, we recommend integrating both organic SEO and paid search marketing to accelerate campaign growth and drive sustainable results.
NSmedia is a trusted search marketing firm with a proven track record of success. For over 15 years, we have helped businesses across various industries boost their brand awareness and secure top positions on search engine results pages (SERPs).
Our SEM agency has partnered with both local businesses and industry leaders to unlock their full market potential. Here’s a look at how our paid search agency has helped companies achieve fast and measurable ROI:
Award-Winning Search Marketing Agency
Achieving Greater Heights Since 2005
Award-Winning Search Marketing Agency
Achieving Greater Heights Since 2005
“Sai Shraddha ”
+627
New Leads
|
|
|
+1300%
Submission Form
The client engaged us to boost their lead acquisition strategy across multiple centers in three states. Leveraging social media paid ads, video production, and franchise PPC, the client saw a surge of 12,551 web visitors and achieved over 20 times more leads within just six months.
“Imitation Jewellery”
+343%
Conversion Rate
|
|
|
+236%
New Leads
The client partnered with Nsmedia to execute strategic pay-per-click (PPC) advertising campaigns across their five locations. By November 2019, we achieved a remarkable increase in conversions, up to 343% for all accounts and services, while keeping daily spend consistent.
“Avron manufactures”
+20M
Impressions
|
|
|
+93%
Organic Search Traffic
The client engaged us to boost their lead acquisition strategy across multiple centers in three states. Leveraging social media paid ads, video production, and franchise PPC, the client saw a surge of 12,551 web visitors and achieved over 20 times more leads within just six months.
“Sai Shraddha ”
+1300%
Submission Form
The client engaged us to boost their lead acquisition strategy across multiple centers in three states. Leveraging social media paid ads, video production, and franchise PPC, the client saw a surge of 12,551 web visitors and achieved over 20 times more leads within just six months.
“Imitation Jewellery”
+236%
New Leads
The client partnered with Nsmedia to execute strategic pay-per-click (PPC) advertising campaigns across their five locations. By November 2019, we achieved a remarkable increase in conversions, up to 343% for all accounts and services, while keeping daily spend consistent.
“Avron manufactures”
+20M
Impressions
The client engaged us to boost their lead acquisition strategy across multiple centers in three states. Leveraging social media paid ads, video production, and franchise PPC, the client saw a surge of 12,551 web visitors and achieved over 20 times more leads within just six months.
SEM Services
Supercharge Your Ad Campaigns and Yield Positive Results
SEM Services
Supercharge Your Ad Campaigns and Yield Positive Results
NSmedia is a trusted search marketing firm headquartered in Vasai. For over 15 years, we’ve helped hundreds of clients across various industries enhance their brand awareness and secure their spot on the coveted first page of search results.
Our SEM agency has partnered with both local businesses and industry giants to unlock their greater market potential. Here’s a glimpse of how our paid search agency has helped these companies achieve fast ROI:
Keyword Research & Analysis
NSmedia’s PPC advertising firm uses advanced tools to analyze your customers’ search behavior and predict the keywords they’re likely to use. We identify and categorize your target keywords based on industry relevance, search volume, and competition. Our paid search specialists continuously refine your keyword list to align with your audience’s interests and search intent.
Landing Page Conversion Optimization
Boost the quantity and quality of your leads with NSmedia’s pay-per-click marketing firm. We craft strong headlines, use high-performing keywords, create engaging content, and place clear calls-to-action (CTAs) on your landing pages. Our PPC agency combines SEO with PPC best practices to drive online users to take your desired action.
PPC Management
Partner with NSmedia’s pay-per-click firm to drive immediate, qualified traffic to your landing pages—without the stress. Our PPC management company handles everything from keyword research and channel strategy to campaign launch, monitoring, and A/B testing. Choose NSmedia for conversion-driven campaigns tailored to your budget.
Paid Search Advertising
Enlist NSmedia’s paid search agency for PPC services that position your brand at the top of search results. Our paid search specialists optimize ad targeting strategies, identify high-value keywords, develop PPC bidding strategies, and track your ROI. These practices help improve your Quality Score, CTR, and impression share.
Bing & Google Ads Management
Engage with your ideal customers across search engines to drive more traffic and online revenue. NSmedia’s PPC specialists conduct in-depth PPC audits to ensure your products and services reach the right audience. We optimize your PPC ads for each platform, refine your SEM targeting, and use site link extensions to boost engagement rates.
Search Engine Optimization
Secure your spot at the top of search results with NSmedia website search engine marketing. We optimize your site structure, write unique, engaging content and leverage multiple online platforms to enhance your brand recognition and establish your online authority. Our search marketing company implements SEO and PPC best practices to ensure your brand stays top of mind with your target market.
Nextdoor Advertising
NSmedia’s pay-per-click management company leverages Nextdoor advertising to connect your brand with local customers and boost sales funnel conversions. We claim and manage your Nextdoor business page, create professional ads tailored to your audience, and design dedicated landing pages for Nextdoor traffic. Our PPC specialists also implement analytics and tracking systems to monitor metrics and optimize campaign performance.
Social Media Advertising
Around 54% of online users turn to social media for product research. Investing in PPC advertising services can enhance your brand recognition, reduce marketing costs, and keep your brand top of mind for prospects. NSmedia’s PPC specialists identify your target audience, analyze their social media behavior, and use images, videos, and texts to boost customer reach and engagement.
Remarketing Campaigns
Target specific visitor segments and achieve cost-effective results with remarketing. NSmedia’s PPC management agency identifies your top-performing campaigns, creates remarketing ads for high-value customers, and re-engages site visitors who have shown purchase intent. We set the optimal frequency cap for your remarketing campaigns to limit ad repetition and reduce marketing costs.
Why Choose NSMedia Internet Marketing Agency
We Execute Growth Strategies for Sustainable Success
Why Choose NSMedia Internet Marketing Agency
We Execute Growth Strategies for Sustainable Success
NSmedia is a leading innovator in the PPC search engine marketing space. Our team develops systematic internal processes to ensure every client campaign and support service achieves successful outcomes.
Partner with us and access search engine marketing services tailored to your unique needs. Here’s what you can expect when you choose NSmedia:
Search Engine Marketing Experts
Website search engine marketing can be a time-consuming yet highly rewarding process. Without the right expertise and experience, your SEM campaign is likely to fall short. At NSmedia, we bring our technical expertise and industry knowledge to ensure your ongoing and remarketing campaigns stay on track. Our SEM experts conduct a thorough evaluation of your website to develop paid and organic strategies tailored to your specific needs and financial capacity.
Diverse Expertise
Over the years, our NSmedia YouTube video marketing company has supported numerous businesses across various industries with their SEM advertising campaigns. From funeral homes and law firms to manufacturing companies and eLearning institutions, we take the time to develop a deep understanding of each industry we partner with. This allows us to deliver custom internet search engine marketing solutions that drive the desired results.
Dedicated Account Managers
Project management can be stressful without the right team in place. Choose NSmedia, your trusted YouTube video marketing company, and collaborate with proactive, dedicated account managers. From inception to completion, we work closely with your team to ensure you get the most value for your investment. Our SEM experts schedule regular consultations with you, providing personalized attention to address all your concerns and queries.
Full-Service Online Solutions
We understand that search engine marketing is just one piece of the puzzle when it comes to achieving long-term success. That’s why our NSmedia YouTube marketing agency offers comprehensive digital marketing services designed to boost your conversion rates. In addition to SEM PPC, we provide SEO, social media marketing, website hosting, eCommerce optimization, and reputation management. Schedule a consultation with us today, and let’s discuss the strategies that will work best for your company’s unique needs and goals.
Recognized Trailblazer in Digital Advertising
NSmedia has been recognized by numerous industry review sites for its advertising skills and expertise. As a Google Premier Partner, we continuously refine our organic and paid search engine marketing tactics to ensure your brand receives the online recognition it deserves. Trust NSmedia to go above and beyond to meet industry standards and protect your online presence.
Comprehensive Campaign Reports
Our NSmedia YouTube marketing company invests in the latest software to enhance our reporting systems and methods. From the smallest updates and campaign challenges to the most significant victories, we include everything in your monthly reports. This ensures you have a clear understanding of your campaign’s progress. More importantly, we provide detailed insights into how we achieved your month-over-month growth, keeping you informed and up to date on every aspect of your campaign..
NSmedia is a comprehensive digital marketing agency. Engage, Captivate, and Transform more leads online while achieving standout results with NSmedia.
Contact Us > NSmedia Gives Back >
NSmedia is a comprehensive digital marketing agency. Engage, Captivate, and Transform more leads online while achieving standout results with NSmedia.
Contact Us > NSmedia Gives Back >
